03 Apr Video: Defeating Inactivity with Gympass and Bannatyne
At Action PR, we only work with companies and brands in whom we truly believe. We have built our business with clients whose campaigns and initiatives make a real difference. That’s why we’re particularly proud to work with Gympass.
Gympass is on a mission to defeat inactivity. Working hand-in-hand with operators across the UK, Gympass unites employees from their corporate partners with a curated network of fitness facilities.
One of those operators is Bannatyne Health Clubs, and since the partnership began, they’ve seen a massive increase in both revenue and new members. In fact, the first year of the partnership was so successful, they’ve decided to extend their contract for another three years. In that time, they expect to bring in thousands of new members – many of whom would never have set foot in a gym otherwise.
Recently, we worked with Gympass and Bannatyne to create a short video to illustrate the impact the partnership is having on the gym and real Gympass members.
We had a lot of fun shooting this video at the Bannatyne Club in Norwich with our amazing videographer, Marcel. Check it out!